Does anyone ever really forward-to-a-friend?

If you know anything about email marketing best practices, one of the key practices is to give your subscribers the option to pass along your email in hopes of gaining another subscriber to add to your lists. It is the marketers hope that this will lengthen their lists as well as establish a new relationship that hopefully, turns this prospective customer into a buying customer. This new relationship will help your company's bottom line, contribute to your brand, and open the door for more customers.

....or will it?

We weigh in on our website.